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Product Marketing Lead

Company: VirtualVocations
Location: Jacksonville
Posted on: November 1, 2024

Job Description:

A company is looking for a Product Marketing Lead to drive the success of new product features and revenue lines.



Key Responsibilities:

Develop and refine messaging and positioning for new product features and services
Lead the creation and execution of go-to-market strategies for product launches
Conduct market research and competitive analysis to inform product development and marketing strategies


Required Qualifications:

5+ years of experience in product marketing, preferably in a digital subscription or content-driven business
Bachelor's degree in Marketing, Business, Communications, or a related field; MBA is a plus
Proven experience in launching and marketing new products and features
Strong understanding of customer journey mapping and lifecycle marketing
Experience with digital marketing tools such as Google Analytics and CRM systems

Keywords: VirtualVocations, Port Orange , Product Marketing Lead, Advertising , Jacksonville, Florida

Click here to apply!

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